adidas Originals unveils its Spring- Summer 2009 collection

Company Brief

New Delhi, May 11, 2009

adidas Originals, premium lifestyle brand, introduces its Spring-Summer collection for 2009. The latest collection highlights diverse, genuine and expressive designs that have never been seen before in the fashion street marketplace and truly takes Originals to the next level. Inspired by contradictory combinations with a contemporary twist, the line offers authentic and creative themes for fashion enthusiasts.

adidas Originals SS09 collection offers an array of bright colours and sexy cuts for women making the Spring-Summer range sizzling hot. Women can flaunt chic and colourful tops with trendilicious skirts reflection a summery sexy look. The Respect M. E. line by Missy Elliot continues to role in the perfect party wear which includes shimmery tube tops, graphic tees, bags and other fashionable accessories.

Offering a wide gamut of choices, the new collection presents funky styles, innovative graphic placement and solid colours for men. Trendy and authentic styled track tops and tee-shirts paired with sporty track pants and stylish footwear are a must for all Originals loyalists.

Season after season, adidas Originals offers consumers cutting edge footwear and apparel that reflects the diversity and creativity of the designers and icons who work close to the brand in a totally new and different way. The Spring-Summer collection stays true to its brand that suggests originality, creativity and self expression. Priced between Rs. 1,899 and Rs. 12,999 for footwear and from Rs. 799 and Rs. 8,999 for apparel, the new spring-summer collection is exclusively available at all adidas Originals stores across Delhi, Bengaluru & Chandigarh.

For further information, please contact:

Genesis Burson-Marsteller

Nikhil Pallat

Mobile: +91-99996 90904

Email: nikhil.pallat@bm.com