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New Delhi, July 10, 2009
Bajaj Auto today announced their plan to launch an all new 100cc Discover with the breakthrough version 2.0 DTS-Si engine later this month.
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This bike has been designed basis the following customer insights
* An average commuter drives 50km every day.
* Almost 25-30% of these commuters drive up to 100km in a day, 2-3 times every month.
* The above puts a certain demand on the vehicle design to ensure that this ride is as comfortable and as convenient as possible.
The all new 100cc Discover DTS-Si has been designed as the “Long Distance Bike” and will deliver the following.
* World Class Mileage: Mileage which is way beyond what any existing 100cc bikes have to offer. Comprehensive road tests indicate an amazing mileage of 80 km/lit under actual driving conditions. This has been delivered with the combination of the proprietary twin spark technology, specially designed Pent-roof combustion chamber and 5 speed gear box. All these technologies are available in this segment for the first time.
* Unmatched Durability: This has been delivered through the proven DTS-i technology platform, Molycote Piston and the sturdy Discover format.
* Unmatched Comfort: This has been delivered through the longest wheelbase in the segment, anti-stiction bushes in the front forks, Nitrox suspensions and ergonomic seating.
Says Mr. S.Sridhar, CEO 2-Wheelers, “There is a fairly large gap between consumer expectations and what the present bikes can deliver. Our R&D has been able to give this incredible “long distance bike” package which is Distinctly Ahead of all comparable 100cc models. The break-through mileage achieved is one major element which will have a huge appeal and relevance for the cost conscious customer. We have very ambitious plans for this bike and together with other brands target a monthly sale of 200,000 bikes this festive season.”
The commercial production of the new Discover DTS-Si would start on the 17th July at the hands of Dr. R. Chidambaram (Principal Scientific Advisor to the Govt. of India). The bikes will be available for sale in Bajaj dealerships from 27th July 2009 onwards.
For further information, please contact:
Sampark PR
Lalit Pandey
Mobile: +91-9818806924
