Universal Studios Singapore announces the launch of'Madagascar' Theme Park Attraction

Company Brief

Singapore, September 24, 2009

Asia’s largest integrated resort in Singapore, Resorts World Sentosa, has created not one, but two world’s firsts in collaboration with DreamWorks Animation SKG, Inc. (Nasdaq: DWA) within its Universal Studios Singapore theme park. Themed after DreamWorks Animation’s blockbuster movie Madagascar, Madagascar: A Crate Adventure will be a mega-attraction at Universal Studios Singapore when it opens in early 2010.Widely successful across audiences of all ages, the hit DreamWorks Animation film will be brought to life with a state-of-the-art indoor boat ride featuring animated figures, digital projection, evocative sound, and special effects that create a one-of-a-kind, funny and fun family ride.

Southeast Asia’s first and only Universal Studios theme park will also be home to the world’s first Far Far Away Castle, a landmark in the box-office hit Shrek series. King Harold’s 40-metre high castle will house attractions such as Shrek 4-D, Donkey Live and Magic Potion Spin. Madagascar: A Crate Adventure and Far Far Away Castle are part of the world’s biggest single collection of DreamWorks Animation theme park attractions making its debut at Universal Studios Singapore. The collection of six attractions, complemented by more than 10 DreamWorks Animation themed dining and shopping outlets, also features rides suitable for the entire family, such as the fairy tale themed junior-coaster Enchanted Airways and King Julien’s Beach Party Go-Round.

Mr Tan Hee Teck, CEO of Resorts World Sentosa, which Universal Studios Singapore is part of, said: “Resorts World Sentosa has a sales network spanning 22 Asian cities. In each of these cities, Shrek and Madagascar are well-known animation films with beloved characters. We are ecstatic to have made these characters residents in Resorts World Sentosa’s Universal Studios Singapore. “We are excited about our relationship with DreamWorks Animation and Universal Studios Parks & Resorts, and I am sure that many Asian visitors will be too, when they see Universal Studios Singapore bring to life two of DreamWorks Animation’s most successful box-office franchises.”

“We are proud to announce the world-first Madagascar attraction in collaboration with DreamWorks Animation that will debut at Resorts World Sentosa’s Universal Studios Singapore,” said Tom Williams, Chairman and CEO, Universal Parks & Resorts. “These iconic animated characters promise to be another crown jewel in our collection of world-class rides and shows based on blockbuster movies that are loved by the entire family,” he added. Universal Studios Singapore® is located within Singapore’s massive family destination resort, Resorts World® Sentosa. Universal Studios Singapore will feature 24 rides and attractions, 18 of which are either original or adapted for the park. Universal Studios Singapore opens in the first quarter of 2010.

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