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Moser Baer unveils its Diwali offering - 'ICE' a new age LCD TV

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afaqs! news bureau
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New Delhi, November 1, 2010

Moser Baer India (MBI), world's leading tech-manufacturing company has launched a new range of LCD TV that is designed and assembled at the Moser Baer plant in India. The advanced technology along with its aesthetical design has proved to be a major draw for the consumers who want to take home this LCD TV as the ultimate home entertainment experience. The "ICE" LCD TV's sleek design along with its special support stand provides a distinct appeal and enables easy portability. It weighs between 4.5 kg - 5.9 kg and is available in three sizes of 20" and 22" in HD Ready formats and the 24" in Full HD format.

Commenting on the launch of the product, Mr. Bhaskar Sharma, CEO, CE & IT said, "Our recent survey showed us that more than 60% of potential consumers preferred products that are both technologically and aesthetically evolved. Through 'ICE' we have tried to fulfill this aspiration of the consumers. 'ICE' is about style statement that is in tune with the current lifestyle of today's consumers.

ICE range is priced between Rs. 14,900/- and Rs. 18,900/ and is available across Moser Baer's wide distribution network.

For further information, please contact:

Corporate Voice |Weber Shandwick

Divij Krishna

Mobile: +919654776017

Email: divijkrishna@corvoshandwick.co.in

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