Theme Ventures appointed as the agency on record (AOR) for media PR by Kolkata based Floatel

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afaqs! news bureau
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Company Brief

Mumbai, March 16, 2011

Theme Ventures, a diversified brand management firm has been appointed this month as the agency on record (AOR) by Kolkata based Floatel, a floating ship with five star facilities, anchored in the middle of Ganges near Kolkata. Promoted by a UK based NRI, Mr Manab Pal, Floatel shot to fame when it was declared as the only permanent five star floating hotel on any river in India.

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As part of its on going initiative to re brand itself, Floatel has announced the appointment of Theme Ventures as the official PR agency. Rajan Guha, Chief executive, Theme ventures said, "It would be a challenge to keep the unique floating hotel in news round the year. Floatel is a unique concept. We would not just be engaged in straight jacketed media PR, but also support the hotel's aggressive expansion plans through a bouquet of marketing communication services that Theme Ventures offers."

Theme ventures shall take the concept of a floating five star hotel on the Ganges to tourists visiting Kolkata from not only across the country but also south East Asia Europe. The agency is planning to organize media briefs for overseas journalists through video conferencing facility.

For further information, please contact:

Theme ventures

Swapan Kumar Manna

Mobile: +919830381320

Email: prspeak@themeventures.com

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