NEXT Retail launches New Delhi's largest electronics store

Company Brief

New Delhi, July 07, 2011

Next Retail India Limited recently launched New Delhi’s largest electronics retail chain at Pacific Mall, Tagore Garden.

Built over an area of more than 10,000 square feet, it presents a unique shopping experience for city shoppers with more than 5000 products and 50 national and international brands to choose from. This large format store stocks high end products like 3D LEDs, LCDs, Plasma TVs, laptops, mobiles, accessories, gaming consoles, digital cameras, microwaves, washing machines, refrigerators, small and audio systems amongst the various categories of electronics products.

The store has special `Experience Zones’ for shoppers to aid them with expert advice enabling them to avail of customized solutions while a large video wall and a gaming zone add up to provide a heightened shopping experience. The store is manned by knowledgeable customer support executives to assist shoppers in the purchase of new age products. The store offers more than 50 WOW deals for customers besides easy finance , exchange offers and unique buy back schemes.

The store was inaugurated by Shri Rajkumar Dhoot, MP, Rajya Sabha, the Chief Guest and the Kolkata Knight Riders led by Captain Gautam Gambhir graced the occasion. Next is the Associate Sponsor of Kolkata Knight Riders for the past three years. Gambhir and his boys had a great time browsing and shopping at the store and where delighted with the ‘shopping experience’ comparable with the very best in the world.

Speaking at the occasion, Sunil Mehta, CEO, NEXT Retail India Ltd, said that, “we are happy to launch our flagship store in New Delhi which is expected to be the talk of the town for a very long time. This next generation store format will trigger a paradigm shift in electronics shopping for consumers and we plan to roll out this unique format soon across other major metros of India”.

For further information, please contact:

NEXT Retail India Ltd.

Rajiv Sharma

Mobile: +919820218893

Email: rajiv.sharma@next.co.in