Zen Mobile ropes in Mr. P. Vignesh as a Brand Manager

Company Brief

New Delhi, July 18, 2011

Zen Mobile, India’s leading mobile company has roped in Mr. P.Vignesh as the Brand Manager. Prior to his appointment, Mr. Smarth Bansal used to look after the marketing division, who is no longer associated with Zen Mobile.

Earlier, Mr. P.Vignesh was Brand Manager of Bates 141, where he used to look after the Zen Mobile account.

Quote from Mr. Deepesh Gupta

Confirming the development, Deepesh Gupta, Managing Director – Zen Mobile, says, "Vignesh’s experience will help in reinforcing our brand and its values in the market all over again with a much wider perspective. And, with him on board, our Marketing team will set new standards in rural business. We see ourselves crossing 1 million handsets this financial year and our long term vision is to grow from being a player in the mobile industry to be a strong player in the communication industry.

Quote from Mr. P.Vignesh, Brand Manager, Zen Mobile

I have joined Zen mobile as a Brand Manager wherein I have much larger role to play, with a much wider perspective. Joining Zen was a very thoughtful decision. Zen Mobile has re-defined the Mobile Handset market and has emerged as one of the biggest players on the horizon with unique product mix as well as aggressive marketing ambitions, the team at Zen Mobile is fairly young with big dreams and big aspirations, these factors motivated me to join the Zen Mobile family.

Quote from Dhiraj Bhalla, Marketing Manager-Prabhatam Advertising

Am sure, Vignesh’s advertising background and our strong hold in Media will together take Zen Mobile to the next level of success. I have been handling the Zen mobile account for almost 2 years now and strongly believe in its principles and values and I Am sure the strong relationship between Zen and Prabhatam will help Zen scale newer heights.

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Laveena Vohra

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