Saban Brands' signs Dream Theatre as exclusive licensing agent for Power Rangers Samurai in India

Company Brief

New Delhi, November 10, 2011

Continuing the global expansion of Saban Brands’ hit Power Rangers Samurai franchise, the Company has named Dream Theatre Private Limited as the exclusive Licensing Agent in India for the brand. Additionally, MarVista Entertainment, the exclusive international television distributor for Power Rangers, has licensed the broadcast rights for India to Nickelodeon India. The announcement was made today by Kirk Bloomgarden, SVP, International Licensing, Saban Brands.

Dream Theatre joins an existing global roster of Power Rangers Samurai agents who represent over 100 licensees worldwide. Dream Theatre will launch products across apparel, stationery, bags and luggage and back-to-school and draw on the key brand attributes like teamwork, power, success and honor to create products that are reflective of the brand and its values. The products will be available in leading chain stores and kids and toy stores across India.

“The addition of Dream Theatre and Nickelodeon India to our powerful team of licensing and broadcast partners across the globe further strengthens the position of Power Rangers Samurai in the boy’s category,” states Bloomgarden. “India is a significant market with tremendous growth potential, and we look forward to working with our new partners to expand the brand’s presence in this region.”

Jiggy George, Founder and CEO, Dream Theatre Private Limited, comments. “We are delighted to work with Saban Brands and represent Power Rangers Samurai in India. With its iconic status and ever growing popularity, we are very bullish on Power Rangers Samurai taking the Indian market by storm and proud to have such a powerful brand in our portfolio.”

In the broadcast arena, MarVista Entertainment, the exclusive international television distributor for the brand, has licensed the broadcast rights for all 700 episodes of Power Rangers—Classic Power Rangers and Power Rangers Samurai--to Nickelodeon in India. India’s leading kids brand and a part of Viacom18, Nickelodeon India is available in over 34.2 million households in the country and is a 24-hour pay channel in Hindi, with the option of English, Tamil and Telugu audio feed on DTH.

Nickelodeon India joins global broadcasters which include Mediaset’s Italia 1 and Boing in Italy, SIC of Portugal, Channel 9 in Australia, TV4 in New Zealand, and South Africa’s E-TV, Nickelodeon (multiple territories), YTV in Canada, Canal J and Gulli in France, Televisa in Mexico; Brazil’s Groupo Bandeirantes, Peru’s America TV, Ecuador’s TCTV, Panama’s Corp Medcom Panama, Paraguay’s Telefuturo, Bolivia’s Unitel, Nicaragua’s Intrasas TV and Uruguay’s Monte Carlo TV.

For further information, please contact:

Dream Theatre

Susmita Sungh Deo

Mobile: +919820612415

Email: susmitasinghdeo@dream-theatre.co.in