Birla Research and Lifesciences launches Nutrinext Multigrain Biscuits

Company Brief

Mumbai, November 24, 2011

Keeping in mind the health conscious consumer, active working professionals and the growing need for a healthy wholesome snack, which will not only fill our stomach but also benefit our body, Rebirth, the integrated wellness stores of the Yash Birla Group (YBG) has introduced the new Nutrinext Multigrain Biscuits. These biscuits are free from cholesterol and transfats and yet remain tasty to the palate.

The new range offers 2 different variants- Low Sugar Multigrain Biscuits and Multigrain Biscuits for Woman

Low Sugar Multigrain Biscuits (200gms- Rs. 90.00):

These biscuits are made of ingredients like Gudmar, Jamun seeds, Tulsi, Ginger, Ashwagandha, Gulvel, Moog dal, which offers unique health benefits like optimizing the body’s insulin secretion, boost body’s immunity system, improve vitality and maintain the blood sugar level. Along with these, the biscuits also contain Ragi which is a rich source of calcium and fiber. Perfect as a healthy snacking option, these biscuits keep you healthy to boost your active lifestyle.

Multi- grain Biscuits for Woman (200gms – Rs.90.00):

A typical Indian diet does not meet the recommended levels of Iron & calcium required by an average Indian woman. Nutrinext Multi-grain biscuits for woman contain ingredients that are known to address the most common requirements of the female body. Some of the ingredients are Vavding, Shatavari, Jeshtamadh, Anant root, Ginger, Moong dal which offers health benefits like optimizing fat metabolism, provide vitality and fertility and also beneficial for skin. These biscuits are beneficial in balancing the micronutrient requirements of a woman’s body. Besides this there are other ingredients it contains Ragi which is rich in calcium, Iron and essential minerals & vitamins.

For further information, please contact:

Blue Lotus PR

Kishor Barua

Mobile: +91-9594160314

Email: kishor@bluelotuspr.com