Beverly Hills Polo Club launched Fall Winter collection 2011

Company Brief

New Delhi, November 25, 2011

Beverly Hills Polo Club (BHPC), the leading international casual apparel and fashion accessories brand announces the launch of their Fall 2011 collection. This season, BHPC brings to you the best of global fashion and style, inspired by the capital cities around the world. Themed on ‘International Exploration’, the range takes one on a journey across the globe.

Gear up for a great season and celebrate with colors, hues and texture. The rich color palette of the range captures the best elements of the global cities. Fierce reds and oranges bring the warmth of the setting sun of China and Egypt. Intense teal and aqua captivate you with the memories of Parisian architecture and outback waters. Experience the excitement of London and Brasilia with great purple and burgundy. Mossy greens and gold are reminiscent of the countryside of Dublin and bullfights of Madrid. Immerse yourself in memoirs of Mumbai and Arabian Sea with deep blues.

The hues are mixed together for color drenched array of glorious fashion.

Beverly Hills Polo Club Fall 2011 collection further enhances the international look and feel with use of best fabric and introducing new yarn qualities. Take your pick from collection of woven shirts in poplins and sweaters in merino wool and blended fabric. Each garment is set to take you to exotic destinations.

Reversible jackets and the ones with built -in removable vests, look sharp for both the business and leisure travelers, while a well-tailored blazer or wool blend coats are the must have for any occasion. The brand’s new collection also offers perfect leisure look of the stylish world traveler with its assortment of active knits garments.

The iconic branding element of Beverly Hills Polo Club horse and pony rider logo is incorporated in multi color embroidery along with snow polo theme and many other regal and richly colored crests on the garments.

True to its color breadth offering, finest fabric and unique mixing, Beverly Hills Polo Club Fall 2011 collection is fresh and vivacious.

Beverly Hills Polo Club Fall 2011 collection is priced at Rs 899 onwards for women’s wear and men’s wear including shirts, sweaters, jumpers, puffer vests, jackets, blazers jackets, coats, hoodies, track pants and rugby jerseys etc., Watches – Rs. 9999 onwards, Handbags – 1399 onwards, Belts – Rs.599 onwards and Eyewear - Rs.1299 onwards.

The range is available in all BHPC stores in Delhi-NCR, Mumbai, Jaipur, Jodhpur, Kota, Amritsar, Jalandhar, Chandigarh, Rohtak and Ahmedabad, Ludhiana, Dehradun and Mohali.

For further information, please contact:

Corporate Voice Weber Shandwick

Neha Singhvi

Mobile: +919811056927

Email: nsinghvi@corvoshandwick.co.in