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Company Brief
New Delhi, March 12, 2012
Godrej Appliances known as the pioneers and innovators in refrigerator technology, once again proved to be the innovators in its category last year by launching India's first music enabled refrigerator Godrej Appliances Edge SX Muziplay refrigerator with FM Radio and MP3 player in their largest single door range.
Now bid adieu to a hum drum cooking routine with all new Godrej Eon Muziplay Frost Free Refrigerator. All you need to do is plug and play your favorite songs through your pen drive or mobile phone or even listen to the inbuilt FM radio and enjoy the superior output. With Godrej Appliances' Eon MuziPlay Frost Free refrigerators women who spend most of their time in the kitchen – from early morning breakfasts to lunch and then dinner, can now experience the joy of music while cooking…..making their kitchens a brighter place to be in.
Commenting on the launch of Eon Muziplay Refrigerator, Kamal Nandi, executive vice president at Godrej Appliances said, "Entertainment in kitchen, specifically music, is the need of every homemaker in their kitchen, making their daily cooking chores enjoyable. Based on high appreciation and preferences for Muziplay in Edge Refrigerators by our Consumers, we are happy to launch a higher version of Muziplay in our Frost Free Refrigerators portfolio. We are sure, this will delight our Frost Free Refrigerators Consumers."
Key features of Godrej Eon MuziPlay refrigerators :
* FM Radio - Tune in to your favourite radio stations while you cook!
* MP3 Player - A USB port where you can plug your USB drive and listen to music (MP3s). You can also plug in your Mobile Phone and listen to songs stored on your phone
* 80 W PMPO Neodynamic Speakers – 2 powerful light weight speakers but powerful with high fidelity sound giving a richer music experience. Also with 6 equaliser settings (Rock, Jazz, Pop, Country, Classic, Normal) these refrigerators promise a rich music experience.
* New Sleek touch panel interface and LED lit buttons
* Mobile Charger – you can even charge your mobile by plugging it into the USB port
Superior Cooling and Freshness Technology:-
* StayCool Technology - in its freezer, it promises Upto 24*Hour cooling retention despite power cuts. With the unpredictable power situation across many parts of the country especially interiors, this superior cooling retention reduces the inconvenience of ice melting down and food spoilage during power cuts.(*test conditions)
* Silver Shower Technology: Patented Cool Shower Technology of Godrej has been enhanced further - the inbuilt air vents in the shelves are enriched with Silver Ions to provide superior all round cooling coupled with germ protection.
* Aroma Lock: Palladium based deodorizer not only absorbs odour but also destroys trapped ethylene in the refrigerator thus slowing down food decay.
* Nutra Lamp: FIR based lamp helps retain moisture preserving the freshness of the food longer.
Available in a variety of colours and patterns like Silver Streak , Shell Wine Red , Oceanic Steel, Garden Silver colours, in two capacities - 231L and 250L, Godrej Appliances' Eon MuziPlay Frost Free Refrigerators club classy aesthetics with smart features and new technology and are priced between the range of Rs. 20,000 to Rs 23,000. Like all Godrej Refrigerators, these are also 100per cent green (CFC, HFC and HCFC Free) and environment friendly. Currently the product is available in Pune, Bangalore, Cochin, Delhi, Kolkata and Mumbai.
For further information, please contact:
Madison Public Relations
Yohanna Irani
Mobile: +91 99204 99231
E-mail: yohanna@fort.madisonindia.com