Clausthaler Beer - India's first non-alcoholic beer

Company Brief

New Delhi, June 12, 2012

Newly and exclusively imported and distributed in India by Dalmia Continental Pvt Ltd., Clausthaler Beer is awarded as the World's No.1 brand of Non-Alcoholic beer by World Beer Awards 2011. In the category of World Best Lager as the World’s Best Low / No Alcoholic Lager.

The secret of Clausthaler's success is its freshly flavored, full-bodied taste, which results from a unique, patented brewing process that was developed over many years of research and experimental trials. Quality-conscious brewing in strict accordance with the German Purity Law guarantees highest product quality and unmatched taste stability. It is a familiar name in over 50 countries across the globe. It is specially brewed with traditional beer yeast grown exclusively for the brand.

Clausthaler contains 2 to 3 times more energy-rich carbohydrates and 40% less calories than a normal beer. Clausthaler's plentiful supply of electrolytes makes it an excellent isotonic drink and the ideal beverage for athletes. Other than fitness enthusiasts, Clausthaler Non-Alcoholic Beer is the perfect drink for pregnant women, underage children, people who do not drink for religious or medical reasons, and anyone who enjoys the taste of a truly magnificent brew.

For further information, please contact:

LinOpinion

Pratibha Kashyap

Mobile: +919891049987

Email: Pratibha.Kashyap@loweandpartners.com