MTS expands its high speed data presence in Kerala

Company Brief

Kochi, October 25, 2012

Sistema Shyam TeleServices Limited (SSTL) that nationally operates its telecom services under the MTS brand with over 16 million wireless customers today announced the launch of its high-speed mobile broadband service, MBlaze, in eight new towns - Kundra, Vaikom, Koratty, Ottappalam , Ponnani , Changaramkulam, Koduvally and Mukkam across Kerala Circle. With this roll out, MTS extends its current MBlaze footprint to 73 towns across the Circle.

According to Radhakrishnan KV, Chief Operating Officer Kerala Circle, MTS India, “MTS is focused on expanding its high speed data network across the country. In line with Company’s Data Centric Voice Enabled strategy, I am proud to announce the launch of MBlaze services in eight new towns in the circle. This latest expansion will enable MTS data customers in Kundra, Vaikom, Koratty, Ottappalam , Ponnani , Changaramkulam, Koduvally and Mukkam to experience the state-of-art HSD services including on the go access to Live TV and Video-on-Demand”. Adding further, Radhakrishnan said, “I am also happy to share that MTS has about 65,000 high speed data customers across Kerala”.

Data Opportunity In India

As per Telecom Regulatory Authority of India’s (TRAI) October 2012 report, the broadband penetration in India stands at about 1 % as against the Wireless Teledensity of 74.71% and 14.82 Million broadband connections as of August 2012. The National Broadband Plan envisages provision of 160 million broadband connections including 60 million wireless broadband connections by the year 2014. Hence, there is a huge opportunity for the growth and proliferation of High Speed Mobile Broadband services in the country.

MTS provides High Speed Mobile Broadband services in over 420 towns across India including the top five metros. The company is rapidly expanding its high speed data (HSD) network and currently addresses over 92% of data potential across India.

MBlaze Tariff Advantage

• MTS has introduced a daily usage plan, providing unlimited data usage for 1 day at just Rs. 96.

• MBlaze can enjoy unlimited data usage with 30 day validity with Unlimited MBlaze plans starting at just Rs.798

• MTS has recently introduced the Unlimited Social Media Plan at Rs. 647. It provides unlimited access to Facebook, LinkedIn & Twitter for a month. Additionally, new customers get 6 GB data usage and existing customers get 4 GB of usage.

• MTS has launched a special tariff voucher (STV) 490; It provides customers with 3 GB data usage and the option to carry forward the unused data balance if recharged before the validity of the previous recharge expires.

• The Company also provides an STV 348. It provides customers with 1.5 GB data usage with a validity of 30 days

MTS TV - Access to Live TV

• Customers can also watch LIVE TV and on demand Video Channels. Some of the leading Malayalam channels - Asianet News, Kairali, Jeevan TV , India vision, Manorama News, Jai Hind TV etc.

For further information, please contact:

Adfactors PR

Neeti Mathur

Mobile: +919711306375

Email: neeti.mathur@adfactorspr.com