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National, January 17, 2014
Fifth Edition of The Rural Marketing Association of India Flame Awards 2013 ceremony was held on Jan. 17 in New Delhi. The objective of these awards is to recognize and reward successful case studies in rural marketing. The event was attended by 300 participants from Corporate, Media, consultancy and implementation Organization. 209 entries spread across 25 categories were received and 63 won awards. Impact Communications bagged the most number of 13 awards including 5 Gold, followed by HLL Lifecare with 7 and Dialogue Factory & RC&M with 4 awards each. Marico, Mahyco Monsanto Reliance and Tata Motors were to follow with 3 awards each.
Agencies that also won Gold at the awards ceremony were HLL Lifecare, Dialogue Factory, RC&M, MART, Reliance Broadcast, Tata Motors Ltd, Event Crafter, Abott Healthcare, Fullerton India Credit, HLFPPT, Intel Technology India Pvt. Ltd., R K Swamy BBDO and Tata Steel Ltd.
Speaking about winning the maximum number of awards, Sanjay Kaul, CEO, Impact Communications Pvt. Ltd. said: "Flame Awards is a matter of prestige for us and it energizes our young team. We are really thankful to our clients for believing and partnering long-term with us.
On the 10th year eve of RMAI, Mr. Pradeep Kashyap was honoured with the “Life time Achievement Award” at the event. Handing over the award, the founder president, Mr. R V Rajan said “Mr. Kashyap is an icon of rural marketing world”.
The powered by sponsor for the event was “The Agence” and Corporate Growth Sponsor was HLL Life Care Ltd and Tata Steel and Vritti Solutions were associate sponsors. Pradeep Kashyap, President, RMAI, in his welcome address observed that “Rural Markets has grown faster than urban in the past decade and the current decade will see rural emerge as the major growth driver for the Indian Economy.
The award ceremony was followed by a cocktail dinner, which presented the attendees a chance to interact and network.
For further information, please contact:
Rural Marketing Association of India
Pradeep Kashyap
Mobile: +919810948397
Email: president@rmai.in
