Dishtv Concludes Movie Agreement with Major U.S. Studio

Company News

MUMBAI, July 19

Dishtv, India’s leading Direct-to-Home service has entered into an agreement with Buena Vista International Television - Asia Pacific (BVITV-AP), the international television distribution arm of The Walt Disney Company, to air the latest blockbuster movies on its premier value added service, Movie on Demand. This tie-up offers a unique opportunity to subscribers of Dishtv to order Hollywood movies directly on their television any time of day.

Subscribers of the Movie on Demand pay-per-view service will have access to a slate of box office hit features from Walt Disney Pictures, Touchstone Pictures, Miramax and Jerry Bruckheimer Films including The Chronicles of Narnia: The Lion, The Witch and The Wardrobe, Disney’s highest grossing film to date, Casanova, Cinderella Man, Herbie: Fully Loaded, Dark Water, and Flight Plan.

Speaking about the tie-up, Sunil Khanna, CEO Dishtv said, "Strategic alliances of this magnitude and nature are very important for any operator in any market. We are happy to tie up with BVITV at a juncture when the Movie on Demand services for Hindi movies has already been launched and now Dishtv is all set to launch the same service for English movies as well. With this move, we will be able to offer this service to more than 1.2 million subscribers of Dishtv spread across the country”.

Dishtv’s Movie on Demand marks the next step in television viewing offering the consumer a unique opportunity to order movies directly on their television set on demand. The consumer is an active participant and in complete control of the content, allowing them to choose which movie they wants to watch and when, in the comfort of their living room. The movie can be ordered through SMS, Phone or by simply logging on to www.dishtvindia.in. Once authorized, the consumer can watch the movie for 24 hours at his or her own convenience at a nominal cost of Rs. 50 per movie.

About Dishtv:

Essel Group - the parent company of the Zee Network launched Dishtv. It aims to be an Entertainment Provider and harbinger of the new age media in India. In a short span it has on its platform more than 140 National and International channels. Dishtv offers flexibility in content and channel packages so that subscribers can choose and customize their own channel bouquets, thus giving them complete power and independence. Dishtv has a vast distribution network of about 8000 dealers / distributors spanning the entire country.

Direct-to-home (DTH) television services deliver television channels directly to consumer’s homes via satellite without any need of a local cable service provider. Dishtv, India’s first DTH service provider, entertains viewers with 140 television and audio channels offering superior picture and sound quality. The viewers get complete family entertainment through uninterrupted viewing of Movies, Historical and Mythological Channels, News, Cartoon programmes for kids and much more, at home. The set up box also comes with a warranty of one year.

For further information please contact:

Shruti Kumar

Dishtv India

Ph: 0120 – 2511451

GSM: 9810185540