Transitions® Lenses – The Smart Choice for Everyday Lenses

Company News

MUMBAI, July 26

Spectacle wearers who find alternating between their clear lenses and prescription sunglasses as they move indoors and outdoors, experiencing change in light, tiresome, have a convenient and comfortable option that is recommended world over for healthy sight. Transitions Lenses, made by Transitions Optical, the company that pioneered the world’s first commercially-viable plastic photochromic lenses, provide convenient protection from harmful UV radiation and glare.

Transitions Lenses are photochromic (variable tint) spectacle lenses, which automatically adjust to the level of UV light they are exposed to, going from exceptionally clear indoors to comfortably dark outdoors. Based on cutting edge proprietary” technology, Transitions Lenses block out 100% of harmful UV rays, even on cloudy days when up to 80% of harmful UV rays can pass through.

Transitions Lenses optimize visual quality by improving contrast and enhance comfort by reducing glare, resulting in less eye fatigue. So, for all year round eye protection from a single pair of spectacle lenses, Transitions Lenses are the convenient, comfortable and stylish solution to healthy sight in every light.

Transitions Lenses offer unmatched photochromic performance in various indices and designs including Single vision, bifocals and progressives. These Lenses are available in sturdy, lightweight plastic material that are shatter resistant and can be made scratch proof. Transition Lenses are compatible with most frame designs and are available in two colours – grey and brown. These lenses are available with all leading opticians.

DID YOU KNOW ?

• Unlike the skin, the eye does not develop a tolerance to UV light, but becomes more sensitive with repeated exposure.

• WHO estimates that 20% of cataracts are primarily due to sun damage.

• Children are especially vulnerable to the damaging effects of UV light as they receive up to 80% of their lifetime UV exposure before the age of 20

• Throughout history, people have tried various ways to minimise the effects of bright light and glare. The Eskimos, while hunting and fishing, used whalebones with slits to reduce the glare off the ice.

• Variable tint lenses are gathering momentum as the must-have accessory for the fashion-conscious, thanks to celebrity fans such as Brad Pitt and Angelina Jolie.

AboutTransitions Opticals Inc :

Transitions® Opticals, Inc., headquartered in Pinellas Park, Florida, USA, is a joint venture formed in 1990 by PPG Industries (Pittsburgh, Pennsylvania, USA) and Essilor International (Paris, France). Transitions Optical revolutionized the industry with the first commercially-viable plastic photochromic lenses in 1991. The company has created the most advanced variable tint (photochromic) lens technology ever developed and is the leading manufacturer of photochromic lenses. Transitions Lenses are the Number One recommended photochromic lenses by eyecare professionals worldwide.

The company has manufacturing operations in six countries and its sales operations are spread across the world in America, Europe, Africa, the Middle East, Australia and Asia. The company has a strong presence in Asia with offices located in China, Japan, Singapore, Thailand and India. Transitions Opticals’ Indian operations were set up in 1999 in Bangalore. The company has expanded its operations in India this year, by setting up an extensive warehousing facility to meet the growing demand for plastic photochromic lenses in India

For more information contact:

Shyam Shivadas / Shefali Nair

Torque Communications

+91 22 56063781-82

shyam@torquemail.com / shefali@torquemail.com