Brand : Vaginal Rings | Product Group : Health | Pharmaceutical Products | Name of Agency : Mayan Consultants | City of Agency : Mumbai | Country Of Agency : India | Client : Public Service | Work type : Client work | Date of publication / release : Dec 5, 2009 | Body copy :
Headline: The morning after….. there is only one pill to take …. The Chill Pill
Visual of a woman scantily clad in bed with a man and looking at the camera. Background has clothes discarded. Obvious cues that it is the morning after a night of lovemaking.
Sub head: “Well I am not into chasing boys… they normally chase me…”
Body copy: “This time however I had to make sure he chased me… the itsy bitsy, black dress helped. It helped that his friends were all eyeing me like wolves. Ah yes,. what really helped was the ring that my doctor prescribed… if you are into hunting innocent shy guys like this one,... it helps. Condoms are for the bad boys.”
Tag line: The Ecstasy of love, without the agony …
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