Marketing Initiative

Brands and Sports marketing

Amul Jumps on the Football Brand Wagon as Broadcast Associate Sponsor for Premier League

afaqs! Reporter interviewed R S Sodhi, managing director of GCMMF (Amul), about the brand’s partnership with sports, recent associations, marketing objectives, yield factor, and more.
Marketing Initiative

COLORS ‘Weaves’ with India for a stronger tomorrow...

...partners with Rouble Nagi Art Foundation to weave the longest sustainable linen to commemorate the launch of its new love story, Shubharambh.
Marketing Initiative

OLX builds on the next billion users opportunity

The OLX app which is among the top three downloaded apps on play store, enjoys more than 100 million downloads and 100 million daily impressions.
Marketing Initiative

FAR Commercials peels back the Layer'r to reveal a fresh new look

The new TVCs feature Parineeti Chopra as she G'race-fully woos park goers with the Wottagirl perfume and takes center-stage.
Brands and Sports marketing

Hero Drives the Indian Football Scene Ahead; On Boards Premier League as Presenting Sponsor for Broadcast

To understand more about this, afaqs! Reporter got in touch with Bharatendu Kabi, who leads the brand’s sports associations.
Marketing Initiative

Give Your Smartphone a Break While On The Roads, Apollo Tyres initiates #NothingToSeeHere

The campaign throws light on the pressing issue of distracted driving.
Marketing Initiative

Sunday mid-day's new recipe: 70% Features, 30% News, 100% Mumbai

Tinaz Nooshian, Editor-In-Chief of Mid-day discusses why the all-new Sunday mid-day deserves to be the Mumbaikar's favourite weekend read.
Marketing Initiative

OPPO Reno2 is the Ultimate Smartphone you need this year

Packed with powerful camera features and stylish innovations, here’s why we think OPPO Reno2 is the best smartphone of 2019.
Brands and Sports marketing

Budweiser makes a sporty move in India; partners as Broadcast Co-presenting with Premier League

We interviewed Ben Verhaert, President – South Asia, AB InBev, about the brand’s association with global football, marketing objectives, customised activations, yield factor, and more.
Marketing Initiative

Happy Times: For the ‘selectively’ attentive consumer

Today, we have more of everything. More brands. More products...
Brands and Sports marketing

Amul Jumps on the Football Brand Wagon as Broadcast Associate Sponsor for Premier League

afaqs! Reporter interviewed R S Sodhi, managing director of GCMMF (Amul), about the brand’s partnership with sports, recent associations, marketing objectives, yield factor, and more.
Marketing Initiative

COLORS ‘Weaves’ with India for a stronger tomorrow...

...partners with Rouble Nagi Art Foundation to weave the longest sustainable linen to commemorate the launch of its new love story, Shubharambh.
Marketing Initiative

OLX builds on the next billion users opportunity

The OLX app which is among the top three downloaded apps on play store, enjoys more than 100 million downloads and 100 million daily impressions.
Marketing Initiative

FAR Commercials peels back the Layer'r to reveal a fresh new look

The new TVCs feature Parineeti Chopra as she G'race-fully woos park goers with the Wottagirl perfume and takes center-stage.
Brands and Sports marketing

Hero Drives the Indian Football Scene Ahead; On Boards Premier League as Presenting Sponsor for Broadcast

To understand more about this, afaqs! Reporter got in touch with Bharatendu Kabi, who leads the brand’s sports associations.
Marketing Initiative

Give Your Smartphone a Break While On The Roads, Apollo Tyres initiates #NothingToSeeHere

The campaign throws light on the pressing issue of distracted driving.
Marketing Initiative

Sunday mid-day's new recipe: 70% Features, 30% News, 100% Mumbai

Tinaz Nooshian, Editor-In-Chief of Mid-day discusses why the all-new Sunday mid-day deserves to be the Mumbaikar's favourite weekend read.
Marketing Initiative

OPPO Reno2 is the Ultimate Smartphone you need this year

Packed with powerful camera features and stylish innovations, here’s why we think OPPO Reno2 is the best smartphone of 2019.
Brands and Sports marketing

Budweiser makes a sporty move in India; partners as Broadcast Co-presenting with Premier League

We interviewed Ben Verhaert, President – South Asia, AB InBev, about the brand’s association with global football, marketing objectives, customised activations, yield factor, and more.
Marketing Initiative

Happy Times: For the ‘selectively’ attentive consumer

Today, we have more of everything. More brands. More products...