Marketing Initiative

Marketing Initiative

With JK Super Cement as Title Sponsor, Dabang Delhi 'cements' its position in the semi-finals

The brand adds its own values of strength, durability, and consistency to that of the team's.
Marketing Initiative

Experience Commerce adds festive flavors to Durga Puja with Fortune Foods’ Pet Pujo Parikrama

Here’s how Experience Commerce turned the ‘Ghoti & Bangal’ tussle into a gastronomical union this Durga Pujo.
Marketing Initiative

“We recognise Khichdi as a 'Superfood'”: Ajay Motwani, Adani Wilmar

We interviewed Adani Wilmar’s Head of Marketing about the contrasting and unexpected entry into the ready-to-cook segment with Khichdi.
Marketing Initiative

To OMG’s Yatin Balyan, #EverydayLeaps are about creating right processes to get right output

Marketing Initiative

With the new #EduTok campaign, TikTok advances towards meaningful and inspiring content

The campaign is aimed at empowering creators to create content around various themes with a focus on education, motivation, safety, health, and wellness.
Marketing Initiative

“I believe the only way to make a taboo accepted is to talk about it fearlessly...” : Rishav Rastogi, Cellar Door Productions

We interviewed the young award-winning ad director about his take on virality, taboo topics, favourite ads, what went in bringing home two ABBYs as an “outsider” director, and more.
Marketing Initiative

To FCB India’s Rohit Ohri, ‘theatre’ helped him make the biggest leap in self-belief

Marketing Initiative

The wait is over, BIGG BOSS’ new season is all set to sizzle your TV sets!

India’s biggest reality show is ready to premiere on COLORS on 29th September at 9:00 PM, and thereafter will telecast every Monday - Friday at 10:30 PM and Saturday – Sunday at 9:00 PM
Marketing Initiative

Somany Ceramics new brand campaign with Salman Khan

The new brand campaign will showcase Somany’s humble and rooted approach with the tag line “Zameen se Judey”.
Marketing Initiative

A modern blend of panchali and patachitra – Here’s how Experience Commerce took Fortune Foods’ Ilish Utsab to another level of nostalgia

The digital film has been curated keeping in mind the popular festival and its significance in the Bengali culture.
Marketing Initiative

With JK Super Cement as Title Sponsor, Dabang Delhi 'cements' its position in the semi-finals

The brand adds its own values of strength, durability, and consistency to that of the team's.
Marketing Initiative

Experience Commerce adds festive flavors to Durga Puja with Fortune Foods’ Pet Pujo Parikrama

Here’s how Experience Commerce turned the ‘Ghoti & Bangal’ tussle into a gastronomical union this Durga Pujo.
Marketing Initiative

“We recognise Khichdi as a 'Superfood'”: Ajay Motwani, Adani Wilmar

We interviewed Adani Wilmar’s Head of Marketing about the contrasting and unexpected entry into the ready-to-cook segment with Khichdi.
Marketing Initiative

To OMG’s Yatin Balyan, #EverydayLeaps are about creating right processes to get right output

Marketing Initiative

With the new #EduTok campaign, TikTok advances towards meaningful and inspiring content

The campaign is aimed at empowering creators to create content around various themes with a focus on education, motivation, safety, health, and wellness.
Marketing Initiative

“I believe the only way to make a taboo accepted is to talk about it fearlessly...” : Rishav Rastogi, Cellar Door Productions

We interviewed the young award-winning ad director about his take on virality, taboo topics, favourite ads, what went in bringing home two ABBYs as an “outsider” director, and more.
Marketing Initiative

To FCB India’s Rohit Ohri, ‘theatre’ helped him make the biggest leap in self-belief

Marketing Initiative

The wait is over, BIGG BOSS’ new season is all set to sizzle your TV sets!

India’s biggest reality show is ready to premiere on COLORS on 29th September at 9:00 PM, and thereafter will telecast every Monday - Friday at 10:30 PM and Saturday – Sunday at 9:00 PM
Marketing Initiative

Somany Ceramics new brand campaign with Salman Khan

The new brand campaign will showcase Somany’s humble and rooted approach with the tag line “Zameen se Judey”.
Marketing Initiative

A modern blend of panchali and patachitra – Here’s how Experience Commerce took Fortune Foods’ Ilish Utsab to another level of nostalgia

The digital film has been curated keeping in mind the popular festival and its significance in the Bengali culture.