'94.3 MY FM' Brings SaReGaMa 2007 - The Biggest Music Reality Show Closer To Its Fans in Ahmedabad

Media News

Ahmedabad, August 31, 2007

Ahmedabad, India's latest city of action and fun, is in for a musical treat of its lifetime as its favorite and the fastest rising radio station, 94.3 MY FM, will bring India's most loved voices from television show SaReGaMa, right into the heart of Ahmedabad. Matching the fervor of the city that truly rocks, the five finalists from SaReGaMa show will electrify the city with their mind blowing performances.

SaReGaMa – a show that has become the talk of the nation for the past few months, is now going live in the city of Ahmedabad, thanks to MY FM. Ahmedabad is going to witness the mega musical event that will feature special performances from the five finalists of SaReGaMa Challenge 2007, on September 1, 2007. There would be electrifying performances from the finalists - Mouli, Poonam, Aneek, Sumedha and Harpreet in an event hosted by Aditya Narayan.

Being the official radio partner of SaReGaMa Challenge 2007, 94.3 MY FM ran a special contest where 100 lucky winners were given free entry tickets to the event. Not just that, MY FM gave the fans a chance to come closer to their favorite upcoming singing sensations by airing snippets, exclusive behind the scene gossips and special messages from the singers themselves.

Now all music lovers in Ahmedabad are eagerly waiting to see their favorite singers mesmerize them with their soulful and melodious performances. For those who will not be able to see their favorite singers perform, they can simply tune in to 94.3 MY FM and listen to their favorite singers.

Says, Mr. Harrish Bhatia, Business Head, SMEL, on the collaboration, "MY FM has always tried to do something special for its listeners in Ahmedabad. And nothing could be better than having a live performance by SaReGaMa Challenge 2007 finalists, that brings together some of the best musical talents from across the globe. We are extremely happy to be a part of this mega event."

"Ahmedabad has seen tremendous growth and development in recent times and has undergone a sea change in terms of social, industrial and economical transformations. The emergence of Ahmedabad as a modern metro and the changing face of the city has made it the hub of all action. Changing lifestyles, tastes and trends make Ahmedabad a potential market for almost every sector." Adds, Mr. Bhatia.

Adds, Mr. Viplove Gupte, National Programming Head, MY FM, "We keep our listeners' happiness and choice at the helm of all our endeavors. It's the love for music that is common between us and our fans, and that is what makes us so close to each other."

For further information please contact:

Akash Batra

Euro RSCG PR & Events

Tel: 011- 26528911 / 9871996353

E-mail: akash.batra@eurorscgindia.com