Cityplus forays into Bangalore

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afaqs! news bureau
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Bangalore, October 1, 2007

It brings us immense pleasure and pride to announce that Cityplus, the free-circulation paper from the house of Jagran Group of Publications after completing one year successfully has now forayed into Bangalore.

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Dainik Jagran Cityplus, is a weekly tabloid that caters news, views and information on a local level. Community news, local civic and social issues, neighbourhood problems, happenings and events are the focus. Add to that, usable information on health, education, career, travel and trends. City Plus strives to fit into the reader's world, and cater to him in a way that really does count...to him, such that it becomes a significant and habitual read for him.

In times where the reader is constantly bombarded by various forms of media and dozens of newspapers and tabloids trying to catch his interest, CITYPLUS plans to stand out by making a difference to the individual reader's life and living, by making the reader its USP, by bringing the reader to the fore and in the focus. It will be the readers' personalised show-window for shopping and a mirror reflecting their life, their news and their views. CITYPLUS is not just another free sheet but is for the classe riche and not for the la ordinaire. It aims to bring a gamut of valuable information to the reader with a taste for good reading, meaningful, useful and worthy, during the lazy hours of their weekends. We have designed the product in a way to break the monotony and to provide the reader a whole new dimension to explore.

The CITYPLUS presence is already strong and increasing in Gurgaon, Noida, Ghaziabad, Faridabad, East Delhi, South Delhi & West Delhi. It has a dedicated distribution network and a sound marketing & publicity campaign. City Plus is now perched to spread is wings and fly to newer skies. It has been launched in Bangalore on 29th September after an intense research and study of the city and the targeted readership. We at CITYPLUS have planned ahead to cater as best as possible to the reading tastes and preferences of the city. The Bangalore edition is completely customized and localized to cater to the tastes and needs of the Bangalorean, with enough of local flavour with gracious helpings of metropolitan spice and cosmopolitan tang. So stay tuned as we seek to make life more convenient and pleasurable for you, as we bring you information you can use, and entertainment that you can truly enjoy. We are confident of making our presence count.

For further details, please contact:

Vinod Shrivastava

Email: vinodshrivastava@nda.jagran.com

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