Election 104! Music takes a poll on Fever 104 FM

Media News

New Delhi, December 20, 2007

Fever 104 FM organized the biggest music poll ever! Election 104, a three week long promotion empowered Fever 104 listeners to vote and listen to their favorite music and win grand prizes while doing so. As the frenzied voting ends, Fever 104 FM will play the 104 voted top songs as part of the 104 countdown in the Delhi, Mumbai and Bangalore. While Delhi takes its list on-air this Christmas weekend, the Mumbai and Bangalore stations will follow suit with their choices over the New Year weekend.

Election 104 kicked off early this month and the luckiest of the winners, have been the 9 couples who won the JACKPOT prize of return couple tickets to New York with a 4-day stay, courtesy Virgin Atlantic. Raj Chaudhary, one of the winners of the contest said, “It’s been my dream to visit New York and I can’t believe that by voting for my favorite song on Fever 104 FM, I could fulfill my dream”.

Speaking about the initiative, Gaurav Sharma, National Programming Head, said, “Election 104 was a medium for us to connect with our listeners across stations and understand the musical pulse of the year. Also, since Fever 104 stands for an uninterrupted musical experience, the 104 countdown will be a treat for our listeners”.

Election 104 saw a phenomenal response from all the 3 cities, with lakhs of entries flowing in within the first week of the contest itself. The songs which seem to receive the maximum votes are quite varied and range from Ajab Si from Om Shanti Om, to Mauja hi Mauja from Jab We Met to Umbrella by Rihanna!

Get ready for the 104 countdown in your city. Music doesn’t get better.

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