REAL becomes the good luck charm of viewers

Media News

New Delhi, May 21, 2009

Driving the passion for cricket, Sarkaar Ki Duniya, the reality show on REAL which has added 24 million Indian viewers into the General Entertainment category, tied up with Rajasthan Royals to give its viewers an opportunity to go and cheer the team LIVE in South Africa. Out of the thousands who participated in the contest, 30 lucky viewers left for South Africa on Monday night to cheer for the team. The channel’s viewers participated in the contest by watching the reality show ‘Sarkaar Ki Duniya’ and answering simple multiple-choice questions asked during the show.

Kashif Udduja Khan from Bhopal, the first lucky winner of the contest, says, "Words cannot explain how thrilled I am to be in South Africa. I would like to thank REAL for actually turning my dream into reality through this contest. Being a cricket lover, I am ecstatic to be able to cheer the reigning champions Rajasthan Royals LIVE in South Africa, and hope they defend their title this year as well."

Says Sadhana Sharma from Delhi who is traveling with her friend, "It feels great to be in South Africa, courtesy REAL. I am a regular viewer of Sarkaar Ki Duniya and did not expect to win this contest. I participated in it and was thrilled when I got to know that I have won it. I am passionate about cricket and traveling. REAL has given me an opportunity to do both."

The ‘Sarkaar Ki Duniya Dekho Aur South Africa Jao’ contest is designed to give viewers of Sarkaar Ki Duniya a mega opportunity to follow the champion team Rajasthan Royals, all the way to South Africa. We constantly look for ways to reciprocate our love for our viewers for their tremendous support, and this contest was one such effort”, says Vidyuth Bhandary, Head of Marketing, Real Global Broadcasting Pvt. Ltd.

Sarkaar Ki Duniya is India’s only Reality show that reflects real life as is, playing on the basic human traits of self preservation, while teaching the contestants some important life lessons along the way that are relevant for the viewer in their work and personal life.

For further information, please contact:

Sampark Public Relations

Yash Anand

Mob: 9810517417

Email: yash.anand22@gmail.com