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Zee News unites the nation with its "India First" campaign

Media News

New Delhi, August 17, 2009

As part of the influential Fourth estate of the nation and as the most responsible news channel, Zee News has announced its interactive campaign ‘India First’. Weaved around the theme of ‘I am Indian, Nationalism is my religion’, the campaign will attempt to spread the message of responsibility towards the country. The objective of the campaign is ‘To unite nation, to forget all the divisions by empowering human resources & make India First’.

Zee News unites the nation with its "India First" campaign
In an effort to spread the message of a united India despite its cultural diversity, Zee News has tried to visualize Mahatma Gandhi’s ‘India of my dream’ in the true spirit of journalism. India First aims to motivate every citizen to become a responsible individual and pledge to make India first in all instances. Through this initiative, Zee News will highlight the issues and steps on how every citizen can contribute towards the unity, growth and prosperity of the country.

Kick started on August 15, India First will witness a series of activities and initiatives that will work as a catalyst to make the nation stronger. The campaign will relive the principles of the father of the nation – Mahatma Gandhi.

Zee News daily innovative programming capsules to celebrate ‘India First’ will help the viewers’ to fight against all threats to the nation. This special series will air engaging and informative programmes related to important national issues ranging from military to health to monetary prospects of the country.

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