Turner Broadcasting System Asia Pacific, Inc.("TBSAP") today announced plans to launch truTV, a dynamic new entertainment channel, across Asia.
Scheduled for launch in early 2010, truTV will be the only pay TV channel in Asia programmed to give viewers the opportunity to watch moments of real drama with real consequences. The result is a mix of entertainment that overwhelms the senses and puts viewers in a unique position to experience the twists and turns of people’s every day lives. truTV will feature original programming that is unscripted and 100% genuine – not reality but actuality.
Ian Carroll, Executive Vice President, TBSAP said: "truTV offers a unique brand of entertainment with real people living real lives. It’s television at its most personal and uncensored. For viewers who enjoy exciting real-life stories told from a dramatic first-person perspective, truTV will provide front row seats to the drama as it unfolds."
The announcement follows hot on the heels of Turner’s recent entertainment and lifestyle channel acquisitions, MONDO 21 and Tabi Channel in Japan. "As with our new channels in Japan, the truTV launch represents our ongoing investment to expand our networks in Asia and reflects Turner’s commitment to deliver high quality, well packaged and compelling content. We’re confident that this channel will develop a significant viewer base in Asia, as it has done in the US," said Ian.
/afaqs/media/agency_attachments/2024-10-10t065829449z-afaqs_640x480.png)
/afaqs/media/member_avatars/b19bc90752f22463c21493ea40ad04dd26b32ea4045d163717734c0181e00e52.png )
Follow Us/afaqs/media/post_attachments/0551bf8d954a571e05282f2622c83056e0754f8fcf0b1117fbdb6b8051f08c70.jpg)
/afaqs/media/post_attachments/2238e1011debe698aa4d20d067f2f041546992ead8a9626f60e3031e67ceed85.jpg)