Nick partners with Far East to launch Ninja Hattori 'Back-To-School' range

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afaqs! news bureau
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Mumbai, June 01, 2010

After taking over millions of hearts, the iconic Ninja Hattori will come with you to school every day! Nick India, the leading kid's entertainment channel in association with Far East, introduces an all-new range of Ninja Hattori bottles, sippers, compass boxes, mugs & loads more. Priced between Rs.85 and Rs.275, this back-to-school range offers variety, affordability and something exciting for every kid.

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This eye-catching Ninja Hattori back-to-school range of products will be available across all leading stores like Landmark, Odyssey, Lifestyle, Crosswords and other leading retail outlets in India. Ninja Hattori lunch boxes come in 3 designs and are priced starting at INR. 125/-. The water mug is priced at INR. 85/-. Compass boxes come in 2 designs and are priced starting at INR. 150/- and water bottles come in 4 designs and are priced starting at Rs. 155/-

Speaking on the launch, Sandeep Dahiya, Vice President, Consumer Products, Viacom 18 Media Pvt. Ltd., "Ninja Hattori has been the frontrunner in the kid's entertainment category and therefore it's only natural that we extend his presence beyond television. We're delighted to partner with Far East to launch this exciting range; and this will further strengthen our already existing wide array of Nick consumer products."

Adds Indu Shekhar, Director, Far East, "We are excited to be involved in this exclusive partnership with Nick on one of their most popular characters. We've created this range after a lot of research and are confident that it will evoke a great response from kids."

Lunch Box-03Ninja Hattori is one of the most loved Nicktoons on the channel and has been instrumental in propelling the channel to its No, 1 position. With this new range of products, Nick aims to show that going to school can now be cool and fun! The collection will be available at leading retail stores in across India.

For further information, please contact:

LinOpinion

Samika Meshram

Mobile: +919930036299

Email: samika.meshram@loweworldwide.com

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