Zee Café is coming up with a new season of Gossip Girl starting on 22nd July, Thursday at 10pm. In Gossip Girl Season 3, the beloved Upper East Siders, leaving behind glossy teen farce, are entering the college world. Gossip girl is all set to blog about love scandals and secrets .
Gossip Girl Season 3 is looking forward to entice audiences with the convoluting plots and supposedly thickening entertaining drama from week to week in their new phase of life College.
Based on the best-selling series of young-adult novels by Cecily von Ziegesar, this drama is told through the eyes of an all-knowing blogger- Gossip Girl -- who, via constant, avidly read text messages, is determined to uncover and fuel every scandal possible on Manhattan's Upper East Side, where gossip rules and affluent young people find themselves with the money, access and appetite to explore all the temptations New York City has to offer.
In lines to promote the show, Zee Café initiated a well crafted viral campaign in sync with audience sensibilities to strike the right note to cascade publicity for the upcoming show. The teaser campaign will continue till the show premieres on 22nd July, Thursday at 10 pm on Zee Café.
The viral initiative will witness naughty sms like So you have plans tonight! Everyones talking about it , And Who Am I? That's one secret I'll never tell. You know you love me.
The sms-es will go out at regular intervals throughout the day. The viral initiative will encourage individuals to pass on the message to others, creating the potential for exponential growth in the shows exposure.
Keeping track of the shifting friendships, jealousies and turmoil in this wealthy and complex world isn't easy; that's why there's Gossip Girl.
So build up an appetite to explore all the temptations and tune in on July 22nd, into Zee Café, Monday to Friday, 10PM.
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