Times Big Reward

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afaqs! news bureau
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Mumbai, December 20, 2010

As the festive season nears, the whole world is gearing up for the season of shopping and giving. The art of gifting in India is very close to an indian's heart and they make sure they shop for the best. At this opportune period, The Times of India is back with its 3rd season of The Times Big Reward!

After the humongous success of the shopping festival last year, Disha Direct and The Times of India yet again bring to you The Times Big Reward from 16th Dec 2010 to 16th Jan 2011. There are more than 1500 outlets participating over in Mumbai, Navi Mumbai and Thane. The participating outlets are across all categories - hypermarkets, electronic stores, super markets, jewelers, eye-wear chains, garment stores, and even car, travel and education outlets. Leading names like Croma, Big Bazaar, Raymond, Welspun, Pantaloons, Vijay Sales, Hypercity, TBZ, More Hypermarket, Fab India, Mobile Store, @Home, etc to name a few, are already on board, with some more expected. Besides this, we have activities lined up at leading malls in the city which will give a chance to Mumbaikars to win a number of prizes. These are spread across the length and breadth of Mumbai - from Virar to Nariman Point, Kalyan to Colaba, Navi Mumbai and Thane.

"The Times Big Reward is the biggest shopping festival of Mumbai and we are happy to be a part of it this year again. We had a great response last year during the festival and we are hoping for even bigger response this year. This is a great initiative from The Times Group as it helps connect with the customers as well as the retailers at different levels in the campaign, hence creating a win win situation for us." said Mr. Santosh Naik, MD, Disha Direct Marketing Services Private Limited.

Mr. Rakshit Desai, Executive Director - Travel Businesses, Thomas Cook India "Thomas Cook is a leading travel brand and we are happy to be associated with the most popular year end shopping festival organized by the Times of India Group. This festival has year on year engaged with many customers pan India ensuring first hand engagement by the patrons of many retail brands. Through this association we hope to interface with many potential and current travelers and share awareness about leisure tourism and our offerings in the city."

How does one participate?

One has to shop for a minimum of Rs. 500 at any of the participating outlets of Times Big Reward in Mumbai, Navi Mumbai and Thane. With every multiple of Rs. 500, chances to win increase. For e.g. on a purchase of Rs. 2500 your one SMS gets you 5 chances to win! All one has to do is answer a simple question and SMS: to 58888

E.g.: *SMS TBR 1001 Sparkle Jewellers Peddar Road 700 a to 58888

What do Shoppers Get?

• 4 Maruti Suzuki SX4 cars to be won

• 4 couples win 6 nights & 7 days holiday package to Australia from Thomas Cook

• Daily prizes

• Weekly prizes

• Upto 100% cash back!

Here is calling out to all shopaholics, iss baar shopping mein surpizes hai, so shop till you drop! For more information Call 022 40747481/82 or SMS to 5888 or visit www.timesbigreward.com or E-mail: timesbigreward@indiatimes.com.

For further information, please contact:

The Times Group

Gauree Sharma

Mobile: +919650070111

Email: gauree.sharma@timesgroup.com

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