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Purani Jeans gives Mirchi lovers the 'Maestros of Melody'

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afaqs! news bureau
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Mumbai, January 10, 2011

On Friday night, Radio Mirchi, in association with Shemaroo, launched Purani Jeans DVD, 'Maestros of Melody' at Landmark, High Street Phoenix amidst lots of cheer. The grand occasion, attended by ardent Purani Jeans and RJ Anmol's fans was a gala affair. Radio Mirchi's much loved retro show 'Purani Jeans with Anmol' completed its second anniversary and RJ Anmol made it an affair to remember by bringing alive the musical stalwarts of the golden era at the venue, thus evoking nostalgia amongst Purani Jeans fans. The venue came alive with Anmol's trademark RJing style as he conducted the show live from 9pm to 12am from Landmark.

'Maestros of Melody' is a treasure to cherish for the lovers of golden hits. The DVD encompasses songs of the 25 legends of melodies including S.D. Burman, R.D Burman, Lata Mangeshkar, Kishore Kumar, Asha Bhonsle, Mohd. Rafi, O.P Nayyar; who made themselves unforgettable with their eternal creations. The distinguishing feature of this DVD is that it also contains video footage of RJ Anmol sharing unique, unheard stories about the music maestros thus regaling the Mirchi fans.

Unveiling the DVD amidst much fanfare, RJ Anmol said, "I thank all my fans for being there with me, on my journey with Purani Jeans, throughout these two years. I am overwhelmed by the love and affection they have time and again showered on me. They are my real celebrities and this is the ideal moment to launch 'Maestros of Melody' with them. I thank my family for nurturing my love and passion for the golden songs of the retro era."

Mr Hiren Gada, Director, Shemaroo Entertainment shared his thoughts on the DVD "Purani Jeans with Anmol presents Maestros of Melody is an effort by Shemaroo Entertainment to help its audience reconnect with the era of golden cinema and walk down the nostalgic path with RJ Anmol, just like on his popular show - Purani Jeans with Anmol on Radio Mirchi. This is a completely new experiment by us where one can enjoy the orginal video of the classic songs as well as watch their favourite RJ Anmol talking about the trivia of the melodies helping us connect better. We at Shemaroo Entertainment believe in innovations and experiments and our tie up with Radio Mirchi gives us this platform."

The excitement at the launch event soared higher with live antakshari, songs and dances, all to the magical songs of the golden era!

'Maestros of Melody', a unique offering by Shemaroo and Radio Mirchi, is priced at just Rs.125. This special DVD is now available at all leading retail outlets near you, so go ahead and grab your copy now!

For further information, please contact:

PR Pundit

Saheli Mukherjee

Mobile: +919920733238

Email: saheli.m@prpundit.com

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