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Media Briefs

Play KBC 2 from home

Media Release, August 4

Mumbai

Kaun Banega Crorepati 2 (KBC 2) launches on Friday August 5th at 9.00 p.m. and will brighten the Star Plus weekends (Friday, Saturday, Sunday), for the next several months. The show as KBC 2 apart from its high technology & state-of-art sets also comes with double the prize money of Rs. 2 crores to be won.

While crorepatis will walk away with the mega bucks, the viewers who loved and enjoyed the game show from the confines of their homes now can also play and win. Remember, for KBC 2 lovers Har Seat Hot Seat hai. All that the viewers have to do is get close to the television set in your home and the moment you hear the KBC 2 jingle and host Amitabh Bachchan get ready…before the game begins, the host will ask a question giving 4 options to all those watching KBC 2 from home. Rush in your answers before the episode ends (that’s when the right answer will be announced) to either the MTNL/BSNL landline 1904 424 7827 followed by the option number (01 or 02 or 03 or 04) or SMS ‘KBC’ to 646 followed by the option number (01 or 02 or 03 or 04). Through a Random Computer Draw the winner of the day will be selected. This winner will get Rs. 2 lakhs for participating in the Har Seat Hot Seat.

If this is designed specially for the viewers, then the contestants, who made it to the Fastest Finger First (FFF), but not on the hot seat, also get a chance to Play Along with the hot seat participant and win Rs. 2 lakhs. The 9 players from the FFF can play along as Amitabh Bachchan asks questions to the hot seat contestants. The participant who is the quickest with his right answers is selected as the Play Along winner by the end of the episode. The winner takes home Rs. 2 lakhs.

KBC 2 has something for everyone. The show promises to help as many people participate and win thus giving them one of television’s most treasured KBC 2 moments!

STAR is a leading media and entertainment company in Asia. STAR broadcasts over 50 television services in seven languages to more than 300 million viewers across 53 Asian countries. STAR channels cover all genres including general entertainment (Star Plus, Xing Kong, Star Chinese Channel, Star One, Star Utsav, Star World, Vijay, Phoenix Chinese), sports (ESPN, Star Sports), movies (Star Chinese Movies, Star Gold, Star Movies), music (Channel [V]), and news and current affairs (Star News, Phoenix InfoNews Channel). STAR controls over 20,000 hours of Indian and Chinese programming and also owns the world's largest contemporary Chinese film library, with more than 600 titles, featuring superstars including Jackie Chan, Chow Yun Fat and Bruce Lee. In partnership with leading companies in Asia, STAR businesses extend to filmed entertainment, television production, cable systems and wireless and digital services. STAR is a wholly owned subsidiary of News Corporation. www.startv.com

For further information please contact:

In Mumbai/ In New Delhi

Shola Rajachandran/ Monika Bhattacharya Communications Department

STAR (India) Ltd

Tel No. 91-22-56305555, 91-11-26314354

Fax no. 91-22-56607589, 91-11-2631 5436