Radio Mango 91.9 has tied up with IDEA cellular to provide access to Radio Mango to its 74 lakhs subscribers across Kerala.
While most phones do have FM access where reception is limited to the radio coverage area, what this service does is allow you to listen to Radio Mango on IDEA's bandwidth, and therefore in places that are out of Mango's coverage area – Thiruvananthapuram , Palghat, Kasargode, Kollam, Patthinamthita, etc. This service gives radio mango a chance to increase its reach of 14.05 lakh by a significant margin. It will cost Rs. 30 a month and all a person has to do is call idea mobile number 59190 to begin subscription While the service is restricted to Kerala, future plans include expanding this service across the country providing millions of malayali diaspora the opportunity to listen to Radio Mango.
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