Windchimes Communications to handle the social media duties of Lotus Herbals

Media News

New Delhi, February 25, 2013

Windchimes Communications, one of India’s leading social media agencies has been signed on as the Social Media Agency for Lotus Herbals, India’s leading natural cosmetics company.

Lotus Herbals is a reputed, trusted and valued natural products brand. Formulated in India, it has the distinction of being one of the most sought after brands in many Asian and European countries. Combining ancient wisdom from the Vedas with 21st century technology, they offer a wide range of skin care, hair care, sun care and make-up products.

Windchimes will work to build the social media presence for the company and work to create buzz for its website, which is the primary offering, and also build stronger relationships with the audiences via engagement on social media platforms like Facebook, YouTube, Twitter and Pinterest.

Commenting on this development, Nitin Passi, Director, Marketing & Sales, Lotus Herbals said “Social media plays a very important role in interaction & influencing consumer decisions. With the help of Windchimes Communications, we aim to equip women with the latest in nature’s care in beauty and provide customised beauty solutions via social media platforms. Windchimes, having worked with various industries, has the right capability and skills to engage with audiences on social media platforms.”

Windchimes is partnering with the brand to help them reach and engage with its audiences and position them as the go-to beauty expert. Windchimes will also serve as a key moderator for the organization on social media initiatives and will work to build and execute social media strategies that will help the brand to reach out to a much wider audience and increase the subscriber base

Nimesh Shah, Head Maven – Windchimes Communications commenting on the association with Lotus Herbals said, "We are extremely proud to be social media partners for Lotus Herbals. With the growing need to look perfect 24x7, we are confident that Lotus Herbals will be successful in connecting with the Indian audiences on the new media front."

For further information, please contact:

Windchimes Communications

Nimesh Shah

Tel: (91 22) 26472061

Email: nimesh@windchimes.co.in