Shoppers Stop creates India's largest 3D Santa's Hat!

author-image
afaqs! news bureau
New Update

Media News

New Delhi, December 26, 2013

Advertisment

Shoppers Stop brings in the spirit of Christmas with India’s largest and first of its kind Santa’s hat which is displayed at Rajouri Garden store. This gigantic hat stands at 35 feet high. The entire installation is at an astounding length of 55 feet when measured from end to end. With this, Shoppers Stop is set to make an entry into the Limca Book of Records for creating India’s largest hat.

This larger than life Santa’s Hat is lined with red velvet and white stain fur. Over 250 meters of red velvet fabric and 90 meters of fur have been used for the construction of the hat. The hat is encircled with lights and festive lamps which glow through the night.

This Santa’s Hat has been made in a record time of 5 days by the in-house Visual Merchandising team. Over 22 people worked round the clock to construct this enormous structure entirely by hand.

Catch India’s largest Santa’s Hat installed in Delhi till January 5, 2013.

For further information, please contact:

Perfect Relations

Shruti Arora

Mobile: +919871148260

Email: sarora@perfectrelations.com

-
afaqs! CaseStudies: How have iconic brands been shaped and built?
Advertisment