Mazhavil Manorama the first channel HD channel in Malayalam

Media Brief

National, August 14, 2015

The most popular Malayalam entertainment channel, Mazhavil Manorama launched a new HD channel, Mazhavil Manorama HD. It is the first entertainment channel in Malayalam to be produced and telecast in True HD. The HD format will give Keralites a great new viewing experience. The well-travelled Malayali will now get the same International experience in India through Mazhavil Manorama HD. Advertisers can reach out to the discerning Malayali with a far greater focus with this addition.

MMTV the television network from Malayala Malayala Manorama Group has a bouquet of 4 channels - Manorama News, Mazhavil Manorama, Mazhavil Manorama HD and Mazhavil International for the Gulf Region. MMTV is First to start MPEG4, tapeless environment, unique content mix in Manorama News - hard news, lifestyle, programs that covered agriculture to socially important subjects of the state. Right from the launch of Mazhavil, the entire production has been in HD, there are many firsts to the credit of MMTV in Kerala

Mazhavil Manorama is an extremely popular channel with innovative, unique and strong content mix. Path breaking reality shows,unique week end mix, appointment viewing of soaps, The HD channel would currently have the same FPC and all its advertisers would get the benefit on HD too.

For further information, please contact:

Arun

Email: arunar@mmtv.in