Shilpa Shetty Kundra, Shatrughan Sinha and Shakti Kapoor feature in Fever FM’s Mahabharat, The biggest radio drama in the history of radio

Press Release

Fever FM

National, September 17, 2018

FM is the fastest growing radio network in the country with listenership of over 27 million. The network enjoys dominant leadership across the markets it operates in and is the destination station for youth with focus on innovation and listener’s delight.

Since launch, Fever FM has taken thought leadership and introduced content (music and non-music) in various genres and has been the GEC of radio. The station also pioneered the concept of radio dramas in the industry and repackaged great epics like Ramayana, Gandhi, Bose, Bal Gopal and Jai Bajrangi for today’s youth. These recreations have been voiced by top stars including Suniel Shetty, Jackie Shroff, Naseeruddin Shah and Smriti Irani among others.

Fever FM now launches “Mahabharat”, the biggest ever radio drama in the history of Radio. With a powerful star cast comprising Shilpa Shetty Kundra as Draupadi, Shatrughan Sinha as Bheeshma Pitamah, Shakti Kapoor as Shakuni, Vivek Anand Oberoi as Karna, Shaan as Sri Krishna and Rahul Dev as Bheem, the radio drama is packaged to be contemporary and strike a strong connect with youth of the nation.

With choicest 100 episodes, Mahabharat will play on all stations of Fever FM for six months and the narrator is Vijay Raaz.

Talking about the epic “Mahabharat”, Harshad Jain, CEO – Radio and Entertainment, HT Media Ltd. said, “Mahabharat is a timeless epic and an integral part of Indian culture. Its characters, episodes and learning hold relevance even in today’s times. We strongly felt that the epic should be presented to the young generation, and in a contemporary manner. Radio has never witnessed a production of this scale and grandeur, and a star cast of such stature. We are thankful to all our celebrity partners and sponsors and hope for many such associations with them in future as well. Mahabharat will be yet another feather in Fever FM’s cap.”

For further information, please contact:

Anisha Tandon

Email - anisha.tandon@fever.fm