N. Shatrujeet

KS Gopal resigns from NCD’s post at RKSwamy/BBDO

With Gopal quitting within a year, the agency’s quest for finding a long-playing national creative director clearly remains incomplete

Exactly seven months after joining RKSwamy/BBDO as its national creative director, KS Gopal has put in his papers. Gopal, who assumed the twin responsibilities of national creative director and executive creative director of BBDO’s Mumbai operations in early September 2004, has confirmed the news of his departure to agencyfaqs!.

He reveals that he tendered his resignation in mid-March, and that he is, in fact, serving his last couple of days at RKSwamy.

Detailing his reasons for calling it a day so soon, Gopal says, “The assignment didn’t quite work out as expected. Don’t get me wrong, BBDO has good people who are thorough professionals, and even work-wise, it was reasonably hectic. However, I believe I thought differently from what the senior management had in mind for the agency.”

Gopal chooses not to disclose anything concrete about his next destination. “Let’s see. For now I am happily unemployed,” he smiles. Pressed for an answer, he cautiously admits that he is in conversation with “one or two people”, and that “maybe, something will come of it”.

For the record, in the years preceding his short stint at BBDO, Gopal had been with Quadrant Communications (as an executive creative director) for roughly five years, before quitting the agency last July. Prior to Quadrant, Gopal had spent time at Contract Advertising, Lintas (now Lowe), Mudra Communications and Sista’s Advertising (now Saatchi India), where he started his climb to the top.

Incidentally, Gopal’s resignation from the post of NCD is the second top-level departure in RKSwamy’s creative department in as many years. It may be recalled that in December 2003, Deepa Kakkar had quit as the agency’s executive national creative director – exactly a year after she joined the agency.

With Gopal also vacating the NCD’s post within a year of coming on board, BBDO’s quest for finding a long-playing national creative director clearly remains incomplete.

© 2005 agencyfaqs!

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