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Brands reveal how they fulfill consumer needs using the shortest distance possible...

They rode on another social media trend doing the rounds lately.

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Shreyas Kulkarni
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Brands reveal how they fulfill consumer needs using the shortest distance possible...

Social media trends come and go quicker than one can battle an eyelid. However, some remain and catch our eye because brands across categories decide to ride its wave and create some fun social media posts.

One such trend which is enjoying a lot of traction in the past few days is called the 'Shortest Distance'. Brands are using it to tell their customers how they take only the shortest distance to deliver what they offer.

Here are some of the brands that have leveraged this trend.

Bobbi Brown India

Lakme India

Reliance Jio

PVR Cinemas

Hoichoi

Classmate

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Livspace

Tata Sky

Mi Home

Mi Home Lakme India Bobby Brown India Livspace Reliance Jio Classmate Hoichoi Tata Sky PVR Cinemas
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