Medha Shankr fronts Ferrero India’s new Raffaello campaign

Ferrero India, part of Ferrero Group, packaged products, has launched a new campaign for Confetteria Raffaello – “Say Hello with Raffaello”, starring actor, Medha Shankr. The new film highlights simple, meaningful moments through small gestures.

The new Raffaello film presents the product’s layers—coconut flakes, creamy filling, and a whole almond.

Set in a café, the film shows Medha Shankr on a casual coffee date with a young man. He sketches her portrait, and when she sees it, she’s surprised. He offers her a Raffaello and asks, “Be mine forever?” She smiles and says “yes.” The film ends with Medha saying, “Even when you’re not listening, love is calling your name out.” It highlights Raffaello’s focus on simple, thoughtful gestures.

Speaking on the campaign, Zoher Kapuswala, marketing head, Pralines, Ferrero India said, “With our latest film, we continue to build on Raffaello’s emotional universe one that’s pure soft, sincere and deeply relatable. With Medha continuing to represent the brand, this film captures a slice of everyday romance that feels both genuine and meaningful.”

Raffaello is available in two pack sizes:  A 15-piece pack priced at Rs 495 and a 3-piece pack priced at Rs 99 which is suitable for gifting, sharing and self-consumption. It is available at outlets across India, including modern trade stores, e-commerce platforms and other channel partners.