Snitch unveils campaign showcasing fast fashion and quick delivery

Snitch, a D2C men’s fashion brand, has unveiled a series of high-octane films that celebrate modern men smartly managing their last-minute chores with Snitch’s unique style.

The campaign, titled ‘Last Minute? Snitch It.’, features three versions showing relatable moments like a sudden client pitch, an unexpected yes from a crush, and a last-minute boys’ trip plan. The films highlight Snitch’s under-48-hour delivery and its range of over 7,000 designs in 13 categories.

Each video features a different ‘Snitch Guy’: a millennial handling work challenges, a Gen-Z student preparing last-minute, and a relaxed guy organizing a last-minute trip. They all show how Snitch delivers fast and reliable fashion for any situation.

“With ‘Last Minute? Snitch It.’ We’re owning the space our customers live in: spontaneous, always on the go, but never compromising on style,” said Chetan Siyal, chief marketing officer at Snitch. “This isn’t just a campaign; it’s a brand ideology. We’re redefining urgency as power, but not a panic situation. We have made an effort to translate this into videos to connect with our audience in real time.”

The campaign is live across various social media platforms, including YouTube, Instagram and Meta.