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UNIQLO launches HEATTECH branding campaign on Delhi Metro's yellow line

The campaign features eight carriages wrapped in HEATTECH visuals, promoting the brand’s thermal wear.

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afaqs! news bureau
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UNIQLO has launched a HEATTECH branding campaign on Delhi Metro’s yellow line from December 1-31, 2024. The campaign features eight carriages wrapped in HEATTECH visuals, promoting the brand’s thermal wear. 

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The campaign promotes HEATTECH thermal wear to commuters in Gurgaon and Delhi. The metro wrapping spans the Yellow Line, from Samaypur Badli to HUDA City Centre, covering key high-traffic stations such as Rajiv Chowk, INA, and Sikanderpur. 

The takeover highlights UNIQLO's focus on functional LifeWear for colder months.

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