Presentation: Post-match data analytics: India Versus South Africa match

According to TO THE NEW, a digital agency, the match fetched around two billion Twitter impressions.

TO THE NEW, a digital services provider, has released data analytics for the amount of digital buzz the recent India-South Africa match garnered.

This data has been generated using an advanced social tracker which affords real-time monitoring of conversations taking place among social media users, across platforms, including social networking sites, blogs, forums, news portals, and content sites like Yahoo and MSN.

The India-South Africa match generated approximately two billion Twitter impressions - 416339 Twitter mentions by 318041 users.

See the full report below: