afaqs! news bureau

Social Kinnect forays into Delhi

The agency has won digital mandate for ITC's premium fashion and lifestyle brand Wills Lifestyle.

Social Kinnect, a full-service digital marketing agency has announced its foray into the Delhi NCR region. After six years of operations in Mumbai, having achieved significant scale and an employee strength of 175, it has taken its first step in achieving national reach.

The presence of several national and international conglomerates in the region, coupled with its distinct style and culture made the Delhi NCR region as the apt choice for expansion. With an aim to deepening relationships and providing superior services to clients in the capital city, Social Kinnect has enthusiastically embarked on operations.

Social Kinnect forays into Delhi
Rohan Mehta

Rohan Mehta, CEO, Social Kinnect, on launching operations in Delhi, says in a press release, “The Delhi NCR region is of key importance to the company’s expansion plans. We have taken the first step of geographically expanding our base and are all geared up to serving a diverse set of clients within the region. The top management of the company will be keenly involved in ensuring that the right talent is recruited and seamless processes are put in place.

The agency has won digital mandate for ITC's Wills Lifestyle, a premium fashion and lifestyle brand. Social Kinnect will handle the entire gamut of digital for the brand.

On winning the account, Mehta, adds, “We are extremely excited to work with the ITC Group. Wills Lifestyle is a brand that’s passionately receptive to new ideas and innovations. Our experience in the fashion and lifestyle industry will help us crack digital strategies that are instrumental in influencing the buying behaviour of its audience. We look forward to having a direct and definitive impact on business.”

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