afaqs! news bureauPublished: 22 May 2019, 6:06 PM

Madison’s HiveMinds wins Domino’s Digital Media AOR

The account was won after multi-agency pitch.

Madison Media and Hiveminds, the digital specialist agency of Madison World have won the digital media mandate for Domino’s in a multi-agency pitch. The scope of work includes all forms of Digital marketing including Digital Strategy, Programmatic buying, Digital Media buying, Performance and SEO marketing campaigns.

Says Mr. Anand Thakur, Chief Digital Officer, Jubilant FoodWorks Ltd, “We believe that HiveMinds' innovative digital approach in the online marketing space will help Domino's to address it's current and long-term business goals. Their insightful understanding of present-day India's digital landscape and efforts on delivering the best to clients are a great fit as we collectively aim to achieve scale and growth."

Says Mr. Vikram Sakhuja, Partner & Group CEO, Madison Media & OOH, “Our relationship with Domino’s goes back 15 years and we are delighted that Domino’s has now entrusted us their Digital mandate. Digital will play a key role in their business growth and HiveMind’s team will work along with Madison Media team to provide a holistic solution to Domino’s.”

Says Mrs. Jyothirmayee JT, Founder & CEO, Hiveminds, “HiveMinds is arguably one of the strongest performance marketing agencies out of India. We are confident that we will be able to add a lot of value to Domino’s and contribute to their growth.”