Indian Express Group ties up with ‘The Economist’

‘The Indian Express’ and ‘The Financial Express’ will carry special content from ‘The Economist’ from next week

The Indian Express Group has entered into a content agreement with ‘The Economist’, one of the world’s most prominent news magazines. ‘The Indian Express’, ‘The Financial Express’ and their respective websites will carry content from ‘The Economist’ on a weekly basis.

This agreement will come into effect from next week, but the exact day for the special issue is yet to be worked out by the group. The number of pages in the two newspapers will vary, depending upon the content outsourced.

Sandipan Deb, editor, ‘The Financial Express’, says, “This is an exclusive agreement for the Indian readers. The outsourced content from ‘The Economist’ will consist mainly of opinions, news analyses, highly respected special reports, surveys on current issues around the world and articles of general interest.”

Commenting on the development, Shekhar Gupta, group chief executive officer, The Indian Express Group, says, “The Express Group has been identified always with fair and fiercely independent journalism. Therefore, ‘The Economist’, which is known for its insightful journalism, was a natural partner for us. Also, today, the Indian business and entrepreneurial mind is growing at a high tempo. So it has become significant for our readers to keep pace with globalisation and keep a tab on the happenings beyond the country’s vicinity.”

For the record, The Indian Express Group, founded in 1932, has 35 national editions, 14 publication centres and seven language dailies that reach over 19 million people across India.

‘The Economist’ was first published in London in 1843 and now has more than a million readers. A weekly magazine, it covers business and the global political economy.

© 2006 agencyfaqs!

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