Infomedia India has joined hands with Reed Business Information to launch a free business listings site, Hotfrog.in, in India
India’s largest Yellow Pages and magazine publisher, Infomedia India Ltd, has joined hands with the Australian business to business publisher, Reed Business Information, and its online division, Catch, to launch Hotfrog.in in India.
Hotfrog.in is a free business listings site where the content is driven, maintained and updated by its users. Hotfrog.in was launched in Australia in May 2005.
Prakash Iyer, MD, Infomedia
India is the 10th destination in the world where Hotfrog.in has been launched.
Prakash Iyer, managing director, Infomedia, says, “We have a healthy partnership with Reed Business Information apart from being the largest Yellow Pages in India. The Indian online market is growing rapidly, so it was logical for us to launch Hotfrog.in.”
Andrew Dent, managing director, Catch, shares the same view. He says, “This new and exciting web development, which gives users control, will reach out to the right target audience in India with the strong database of Infomedia Yellow Pages.”
Hotfrog.in
For users, being in Hotfrog is like having your own website, or a second website for business. One can update listings with press releases announcing news for business, as well as list products and services and link back to external websites.