afaqs! news bureau

TV.NXT to flag off on September 28

The two-day event will examine the state of the Indian TV industry, which caters to the world's second largest TV market with 134 million TV homes

afaqs! is all geared up to host the media industry's biggest and much-awaited event, TV.NXT.

The broadcasting and media event will be conducted at Taj Lands End, Mumbai on September 28 and 29. TV.NXT will see eminent speakers from the media and broadcasting industry tackling a series of issues affecting the Indian TV industry.

TV.NXT to flag off on September 28
The two-day media and broadcasting event would address all the stakeholders of the industry, including broadcasters, distributors, marketers, media agencies, software producers, audit and measurement firms, lawyers, consultants, technology firms and regulators.

The forum aims to examine the state of the Indian TV industry, which caters to the world's second largest TV market with 134 million TV homes. Eminent Indian and international speakers will discuss and debate wide-ranging topics covering TV content, distribution and broadcasting, including the impact of the recent economic slowdown on the industry; the impact of long-drawn structural issues on the industry's revenue; the future growth path for the industry and its ability to scale-up.

The event will see a judicious mix of individual presentations and panel discussions. On the first day, four panel discussions and two individual presentations will be organized around the theme, Thought Leadership Series.

In the panel discussions, speakers will insights on the topics: 'Why acquisitions are rare in the TV business'; 'How to take Indian TV content overseas'; 'How to nurture specialty channels'; and 'The languages that work on TV and why'.

The individual presentations will cover the following subjects: 'The future of Indian TV audiences' and 'The mobile and TV - possibilities and reality'.

The first day of the event has an interesting line-up of speakers, including Salil Pitale, Enam Investment Banking; Puneet Kinra, Balaji Telefilms; Tarun Katial, Reliance Broadcast Network; Ravi Kiran, Starcom MediaVest Group; Zarina Mehta, UTV Global Broadcasting; Neeraj Roy, Hungama Digital; Devika Prabhu, Walt Disney; and Punitha Armugham, Madison Media.

The second day of the event will keep audiences interested with discussions on topics such as 'The Internet and TV - possibilities and reality'; 'Can Bhojpuri split the Hindi GEC market?'; 'The perils of being a national broadcaster'; 'India versus China - Does the comparison hold?'; 'Demographic shifts, media fragmentation and the impact of online video - The US market perspective'; and 'The CPT versus CPRP debate'.

The list of speakers for the second day boasts of names such as Gautam Anand, Asia Pacific, Google; P. K Tewari, Century Communication (Mahuaa); LV Krishnan, TAM Media Research; Sameer Nair, Turner General Entertainment Network; Divya Radhakrishnan, TME and Rediffusion - Y&R Public Relations; Rajesh Kamat, Viacom18 Group; G Krishnan, TV Today Network; and Matt O' Grady, Media Audience Measurement, Nielsen.

With a day to go for the most awaited event of the media and broadcasting industry, get ready for the experience of listening to the best minds of the industry, on subjects that are affecting and shaping the future of the media world.

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