Devesh Gupta
Media

The Hindu comes up with three editions for Andhra Pradesh

The new editions will cater to coastal Andhra Pradesh, Rayalaseema and Telangana, in the newly demarcated state of AP.

Starting March 15, Kasturi & Sons-owned English daily The Hindu has launched three new editions in Andhra Pradesh catering to coastal Andhra Pradesh, Rayalaseema and Telangana regions.

The Hindu comes up with three editions for Andhra Pradesh
The Hindu comes up with three editions for Andhra Pradesh
The publication has restructured its editions to meet the changes in the state's geography after the formation of Telangana, India's 29th state. The paper claims to be the first one catering to this change.

Page 2 of the Telangana edition will provide the cultural and social activities of the would-be new state. Page 3 will focus on civic and municipal coverage, while Pages 4 and 5 will provide the political, economic and infrastructural developments. The already existing Hyderabad city edition will continue to focus on city coverage.

The Coastal Andhra Pradesh edition will cater to districts from Prakasam to Srikakulam including Krishna, Godavari, Visakhapatnam and Guntur. The Rayalaseema edition will cover the districts of Anantpur, Kurnool, Cuddapah and Chittoor, while the Telangana edition will cater to the nine districts of Adilabad, Nizamabad, Karimnagar, Warangal, Khammam, Nalgonda, Mahbubnagar, Medak, Hyderabad and Rangareddy.

Page 2 of Coastal Andhra Pradesh and Rayalaseema editions will cover the cultural life and social trends of the region. And, Page 3 for both editions will focus on political, business and economic activities of the region. The Coastal Andhra Pradesh edition will come out from Vijayawada.

The Hindu will continue to bring out the city editions of Vijayawada and Vishakhapatnam which will have news of life in big cities, while Page 3 will cover urban governance, civic and infrastructural issues. Pages 4 and 5 will continue to provide the news from Hyderabad as the joint capital of the two states.

The total print run for the Andhra Pradesh market as claimed by the publication is around 3.25 lakh copies. The cover price for the edition remains the same. The paper has printing centres in Hyderabad, Vijayawada, Nellore and Anantpur.

The Hindu group started in 1878 and has a business daily, English and vernacular dailies, along with a couple of magazines to its name. Its English daily, The Hindu, is published from 20 cities across eight states and enjoys a dominant status in South India.

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