Dylect appoints Rannvijay Singha as brand ambassador

Dylect, a lifestyle electronics brand, has announced the appointment of actor and automobile enthusiast Rannvijay Singha as brand ambassador for its upcoming automotive technology portfolio. This partnership comes as the company gears up to introduce a new line of smart in-car electronics aimed at enhancing safety, convenience, and the driving experience for modern consumers.

“Driving isn’t just routine for me — it’s a way of life,” said Rannvijay Singha. “What Dylect is building resonates deeply — tech that’s practical, smart, and actually makes every journey better. I’m excited to be a part of this ride.”

Anuj Bhatia, founder, Dylect, said, “Rannvijay isn’t just a face — he’s a symbol of what Dylect stands for: fearless, dependable, and built for real world journeys . As we gear up to launch a product that redefines how India experiences everyday driving ,we’re thrilled to have a partner who embodies trust , resilience and authenticity .

Dylect is rapidly expanding into the automotive tech segment. The association with Rannvijay marks a key milestone in the brand’s journey to connect with India’s new generation of tech-aware, road-smart consumers.