AdLift wins SEO and content marketing Mandate for Olyv

AdLift, a global digital marketing agency (now acquired by Liqvd Asia), has been awarded the SEO and content marketing mandate for Olyv, a financial services platform. 

As part of the collaboration, AdLift will handle Olyv’s SEO, keyword strategy, on-page optimisation, and content marketing to improve its digital visibility and reach audiences looking for financial solutions.

“We’re thrilled to join forces with Olyv at such a transformative point in their brand journey,” said Prashant Puri, CEO and co-founder, AdLift. “Our team is excited to bring our SEO and content marketing expertise to a brand that’s reshaping how India thinks about credit and financial health. Together, we aim to amplify their digital presence and drive meaningful engagement with their growing customer base.” 

As part of the partnership, AdLift will create content including blogs, guides, and digital assets to support Olyv’s focus on financial literacy and trust.

Speaking on the association, Jayant Upadhyay, COO, Olyv said, “At Olyv, our mission is to make credit work for every Indian, not just accessible, but also empowering. We saw a strong alignment with AdLift’s approach to organic growth and content strategy. We’re confident this partnership will help us scale our digital footprint, engage more deeply with our users, and move closer to building a financially aware India.”