Bright Brain wins SEO mandate for Accumn

Bright Brain, a digital marketing agency, has secured the SEO mandate for Accumn, Yubi Group’s credit underwriting and decision-making arm. 

As part of this partnership, Bright Brain will not only lead Accumn’s search engine strategy but also craft in-depth, insight-driven blogs tailored for discoverability across Google, Large Language Models (LLMs), and, human readers. With an objective to drive visibility, authority, and lead generation in the competitive credit tech space.

Speaking on the partnership, Suhail Bajaj, CEO of Bright Brain, said, “Accumn sits at the intersection of tech, trust, and transformation. It’s a platform built to solve real challenges in credit decisioning and that’s a story we’re excited to scale. We’re driving Accumn’s growth with sharp SEO, purposeful content, and a strong digital presence in the credit decisioning space.”

The team at Accumn added, “With Bright Brain, we found a partner who understands both the precision of performance and the nuance of content. Their deep grasp of our platform, combined with an SEO-first approach and strategic thinking, makes them the right choice to drive our next stage of digital growth to dominate the credit decisioning space as a market leader.”