Brands sit down to collectively judge Met Gala 2022 outfits

The first Monday of May was a day to remember, thanks to all the Met Gala memes.

The theme for the Met Gala 2022 was Gilded Glamour - a homage to fashion in the USA between the years 1870-1900. Some celebrities stuck to theme and others played it by the ear. Brands did what they do best - indulge in moment marketing and use the trending topic to talk to their consumers.

sorry I didn’t reply for 2 hours, I was judging met gala outfits in my PJs 💁🏻‍♀️

— Tinder India (@Tinder_India) May 3, 2022

Zomato referenced entrepreneur Kylie Jenner's outfit - which consisted of a ruffled white dress, a backwards baseball cap with a veil.

who wore it better? #MetGalapic.twitter.com/atcyuZQXky

— zomato (@zomato) May 3, 2022

Netflix India hinted at which celebrity's outfit was their favourite.

Good morning to everyone, but especially to her 😳❤️‍🔥 pic.twitter.com/dciyWxIaTx

— Netflix India (@NetflixIndia) May 4, 2022